New vintage, new label

2009 was a difficult year for grape ripening in our region due to a cool Summer with slightly above average rainfall.  Yet, once again Vidal Blanc proved to be a grape that resists the most difficult growing conditions and is capable of producing a delicious wine year after year.  We are very excited about the upcoming release of our 2009 Vidal Blanc later this month.

With this wine release we'll also debut a new back label with more information than we previously provided...



The reason for this new label is quite simple... our retail sales are increasing.  Travessia's wines are now available at 8 different locations across Massachusetts.  Our bottles are now on store shelves next to other wines that come from all over the world.  This made me realize that we need to do a better job with our back label in terms of describing what is inside the bottle.  This is the reason why we decided to enhance the information about the vinification process and add the tasting note.

There is a lot more that we would like to include in the back label, but there isn't enough space. We'll continue to make additional information available on our website where space is not an issue.  We are always looking for feedback or comments regarding our labels, so please feel free to let us know what you think.

Comments

[TraveleatloveMM]

Very nice! And great news about the growth of sales.