I know that the vast majority of Americans who drink wine don't care much for the notion of "terroir" or origin of the grapes. They just want the wine to taste good and be fun. I'm all for that. But I'm all for keeping it real as well.
My personal opinion is that blending grapes from considerably different growing regions (like California with Mass., Finger Lakes with Mass., etc.) should be prohibited by law. I've expressed my reasons here before so I will leave it at that.
This week I received approval for the following statement and logo trademark request:
All Travessia wines will now include this statement and logo in their back label, starting with the soon to be released Travessia Rosé wine.
I didn't register this trademark to block others from using it. I would love to share this with other Massachusetts wineries who may be interested in applying it to their labels - just contact me. My only requirement is that the wine is made with 100% Massachusetts grown grapes.
Thoughts? Like it? Don't like it? Let me know what you think of it.







I love it Marco, very cool design also, did you design it yourself?
I also agree with you about blending grapes from totally different regions...that's not the way wine making should be. Let's stay true "to the place".
Posted by: Derek F. | June 06, 2009 at 12:38 PM
Hi Derek,
The idea was "sort of" mine, but the actual design was created by mediumstudio. They are great.
Posted by: Marco Montez | June 06, 2009 at 02:53 PM
Bravo, and really great design. I really appreciate your commitment to using locally sourced grapes. Why make and market a wine in Massachusetts if the grapes are from California or some place? Keep up the good work. I've tried all your whites except for the sweet Vidal and have been very impressed. Looking forward to visiting the winery some time soon.
Posted by: Mike | June 08, 2009 at 12:03 PM
Mike, thank you for your comment. I look forward to seeing you at the winery some time in the near future.
Best,
Marco
Posted by: Marco Montez | June 09, 2009 at 12:14 PM